We develop entertaining case studies videos that will catch the jury’s attention among the thousand of entries, taking care of the whole process from the script to the final edit. Each step of the production process includes two rounds of changes. The Edit production step includes VO casting and recording with native VO talents, music selection, SFX, and audio mix. In the last step, we deliver the case study video ready to be uploaded to the advertising festival’s system and editable working files (Premiere, After Effect files). We also develop specific category adaptations if necessary.
In the judging process, boards are as crucial as the case study videos, so we develop eye-catching boards that show the essence of the campaign specifically adapted to each category. Each step of the production process includes two rounds of changes. In the final step, we deliver the board ready to be uploaded to the advertising festival’s system and editable working files (Photoshop/Illustrator files). We can develop specific boards for specific categories.
We hand-pick categories and subcategories in which the campaign will have the highest winning potential, making the most out of the agency’s submission budget. After analyzing the campaign, we search for all subcategories to which the campaign can be submitted. Then we contrast with previous winners to understand the jury’s criteria and amount of submissions. We will share conclusions for each category and recommend the subcategories with more winning potential for the campaign and the number of videos and board adaptations that will be needed.
After developing the script, we work together using the production resources you already have, supervising each step of the process until the end of the project. The script production process includes two rounds of changes, but the Creative Supervision process includes as many creative-specific comments and changes rounds as the project needs.